About the BxB Dispatch

The Dispatch exists to help enterprise buyers learn directly from the builders shaping the future of software.

Enterprise software is changing fast. Buying it is getting harder.

Buyers x Builders helps to close the gap between the people building enterprise software and the people buying it.

We publish conversations with founders and operators who are navigating AI adoption, pricing shifts, new buying committees and the realities of selling into modern enterprises. No hype. No press releases. Just what’s actually working and what isn’t.

What you'll find here

  • Interviews with founders building enterprise software across AI, infrastructure, data, GTM and operations
  • Real discussion about pricing, adoption, time to value and enterprise buying dynamics
  • Patterns that repeat across companies, not one-off success stories
  • Honest lessons from what works, what fails and what changes at scale

Each post is designed to stand on its own and compound over time.

Who this is for

Buyers x Builders is for:

  • Enterprise buyers in procurement, finance, IT, operations, RevOps, product and innovation
  • Operators responsible for evaluating, implementing or scaling software
  • Founders and builders who want to understand how enterprise software is actually bought

If you care about how enterprise software really works, this is for you.